Effie Villagomez


Fashion Editorial


Effie Villagoméz is a Creative Director and Stylist based in London, UK. The story Tokyo was shot in collaboration with a photographer Léo d’Oriano and is based in the city of Tokyo.


Interview with Travis Matthews


Travis Matthews

My Getaway is Netflix and Instagram

Travis Matthews finds beauty in the surroundings and inspiration from the individuals and personalities that he captures and presents in an authentic and fresh manner. Travis is a fashion and portrait photographer born in George Town, Guyana who currently lives and creates in NYC. Read more



WÜL Magazine x Belle&Sue — “MY NAME IS SUMMER” Campaign SS19


WÜL Magazine x Belle&Sue

My Name is Summer

My Name is Summer is a fashion film shot for Belle&Sue, a fashion label in the heart of Tel-Aviv founded by Inbal and Adi Boussiba. In Belle&Sue flagship store and online shop, one can find collections by 5Preview, Cheap Monday, Billiblond x Belle&Sue, Basic Apparel, Vender, and local designers like Rachel Antonoff and more.


WÜL Discovers: Feeling Emotional by PentHouss



Feeling Emotional

Feeling Emotional is a short film created by the Penthouss extended crew of artists and dancers. The film was shot near Jerusalem and retells the Plato’s Cave with contemporary stylistic direction and rethinking of the main theme.



In fashion


Min Hyunwoo

East Sea is My Hometown

Min Hyunwoo 민현우 is an emerging fashion photographer that has already turned some stares towards his work. Min is based in Seoul, South Korea and has started his career by focusing on bold colors, saturated images, that allowed to grab attention with a brave palette of reds and yellows. Read more


Jin Jia Ji

I am Jin Jia Ji

Jin Jia Ji is a fashion photographer working in China and London. Jin's photos are complicated, thought through stories that present an unexpected angle of an ever-evolving reality. Read more


In Culture



Voulin Rouge

Von is a NYC-based musician, pop artist, producer, creative director, and a founder of Vondom Labs. Von has recently released a new single and a video Voulin Rouge created in a collaboration with the director Dannah Gottlieb. This is a story about a futuristic sex community that successfully recruits a police officer, initially hunting Von, by helping her discover satisfaction. Read more


In Photography

Elvira Kolerova

Elvira Kolerova is a Russian photographer, currently based in Berlin, Germany. Her work is an ultimate statement about an atmosphere created in the frame…

Nick Gavrilov

Nick Gavrilov - a photographer and fashion director at Generation z, lives in St. Petersburg, Russia. Nick's works are about today’s youth…